SEO is traditionally divided into two main areas: on-page optimization which refers to what can be done on the pages of the site itself, and off-page optimization refers to the activities that take place else where.
The most effective strategy in 2012 against (social media powered SEO) requires an integrated approach to the off-page content promoted in the major social media channels. Click on the following link for more information on social media SEO learning - future proof SEO strategy that delivers exceptional results now.
You can also click here to learn more about how off-page SEO has had to adapt to the changing algorithms of search engines still in force in 2012.
Finally,
if you're more interested in on page SEO,
we should probably warn you that,
although it is still very important to optimize the-page factors,
it is extremely unlikely that in his own work,
unless your particular market niche.
Read on for:
A checklist provides important areas to consider when examining the SEO page.
A list of common mistakes to look out for on page SEO.
A list of the old school SEO ("spam") on page tactics that search engines are now able to recognize and
punish accordingly.
On-Page SEO Checklist:
keyword selection, research and testing
Meta Description tag
ALT tags
H1 tags
URL structure
Internal linking strategy
Content
Keyword density
Site maps, both XML and user facing
Usability and accessibility
Track target keywords
Expect results in 6-12 months
on-page SEO mistakes:
Duplicate content
URL variants of the same pages
Off-site images and content on-site
Duplicate title tags
SEO tactics:
Hidden text
Hidden links
Keyword repetition
Doorway pages
Mirror pages
Cloaking
Labels: On Page Tips, On-Page Optimization Tips, SEO on Page Tips, SEO Tips